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The Importance of Knowing Your Worth in Leadership

Updated: Oct 6

A Personal Journey of Leadership


Every great leader has a story about a pivotal moment that shaped their journey. For me, many didn’t happen in a boardroom or classroom. One was a scorching summer day, a memory as vivid as the sun itself, that taught me a valuable lesson about leadership and self-worth.


It was 1979 or 1980 when my dad asked me to wash his enormous Ninety-Eight Oldsmobile. I saw the car not as a chore, but as an opportunity. I imagined the new outfit I would buy with my hard-earned money. I washed, scrubbed, vacuumed, and polished until I was drenched in sweat. When I triumphantly announced the job was done, my dad handed me a single dollar bill!


My heart sank. A dollar? For that massive car? I could not hide my anger. I looked at him, ready for a fight, and he looked back with an unwavering gaze. "Did you ask me what I was paying you?" he asked calmly. "You didn't, so I can give you what I want." He then delivered a lesson that has echoed in my mind ever since: "Baby girl, don't you ever do anything without knowing your worth or value."


A Lesson Learned


I walked away with that dollar bill, but what I really gained was a priceless lesson. It was a lesson that stayed with me, and when I landed my first job as a social worker, I confidently negotiated my salary. I knew my value, and I wasn't afraid to advocate for it.


This lesson came full circle recently when I asked my granddaughter to help me with a workshop for Deal Solutions. When I added a new task to her duties, her immediate response was to ask, "How much more are you paying me?" I smiled. She had learned this vital lesson so early—the importance of knowing your worth and advocating for it.


The Power of Negotiation


Negotiating can be intimidating, whether it’s for a salary, a project, or within a team. But when you've done your research and understand the value you bring, you owe it to yourself to make sure everyone else understands it too. This isn't just a life lesson; it's a fundamental principle of leadership. True leaders understand their own value and empower others to recognize theirs.


Understanding Your Value


Knowing your worth is essential in every aspect of life. It influences how you negotiate salaries, how you interact with colleagues, and how you present yourself in various situations. When you understand your value, you can communicate it effectively to others. This clarity can lead to better opportunities and stronger relationships.


Advocating for Yourself


Advocacy is not just about speaking up for yourself; it’s about understanding the context in which you operate. Whether you’re in a corporate environment or a community organization, knowing how to articulate your value can set you apart. Don’t shy away from discussing your contributions and achievements.


Empowering Others


As leaders, we have a responsibility to empower those around us. Encourage your team members to recognize their worth. Create an environment where everyone feels comfortable advocating for themselves. This not only boosts morale but also enhances overall productivity.


The Ripple Effect of Leadership


Leadership is not just about making decisions; it’s about influencing others positively. When you embody the principle of knowing your worth, you inspire others to do the same. This creates a culture of confidence and respect, which is essential for any successful organization.


Conclusion: What’s Your Leadership Lesson?


What's a life lesson in leadership that has shaped your journey? Reflect on your experiences and share them with others. By doing so, you contribute to a collective understanding of leadership and self-worth.


With Motivation,


Gertrude L. Deal, MHRD, PHR

Founding Principal

DEAL Solutions, LLC


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